HubSpot CRM training, become an expert in 2 weeks

5 modules dedicated by Hub and taught by 20+ HubSpot experts
100+ CRM, marketing and RevOps best practices to replicate
2 weeks of coaching with an experienced trainer

Training

What you will have learned from our
HubSpot CRM training

Each coaching session focuses on concrete skills transfer to improve your use of the HubSpot CRM platform.

Together, we will learn to :

Master the basics of HubSpot CRM to train yourself in the rudiments of the software.
Use the Marketing Hub to deploy features and acquisition strategies.
Adopt the Sales Hub for maximum sales productivity.
Use the Service Hub to develop your business relationships.
Use the Content Hub to manage your website content.
Use Operations Hub to control data formatting and quality.
Manage your HubSpot portal with the right settings.

Our alumni

They learned to use HubSpot before you did

Our mission is to help every user move from the perceived value of HubSpot to experienced value. In short, when employees understand how their CRM works, they naturally adopt the right reflexes, which lead to profitable use of the tools. That's exactly why we created HubSpot CRM training.

Our deliverables

The deliverables you create
after 2 weeks

HubSpot CRM training focuses on the application. In each session, accompanied by an expert, you'll create your deliverables and customize your portal's functionalities to improve its day-to-day use.

CRM code of conduct

It is used to document all HubSpot CRM processes from A to Z.

Customize properties

Create customized objects and properties to meet your business challenges.

Rights organization chart

The user rights organization chart details the roles of all your internal professions.

Lead scoring model

This template will help you qualify the contacts in your HubSpot account to generate more sales opportunities.

Building the sales tunnel

Build your sales tunnel, its phases and automations to boost your sales.

Ticketing tunnel design

Design your ticketing tunnel, to structure your customer relationships and increase your revenues over time.

Key figures

Welcome to Make the Grade

700+

employees trained in HubSpot and Hub software in 5 years

4,95/5

on 200+ customer reviews supported by our CRM teams

+76%

increase in sales following 12 months of training

Our guarantees

We are a HubSpot Elite partner, so get trained by the best

Our CRM & RevOps consultants are certified and accredited by HubSpot itself. They are also trained in the most modern growth methodologies on the market.

Customized training

Detailed HubSpot CRM training program

Module 1: Mastering the basics of HubSpot CRM

Objectives: understand how HubSpot software works and adopt it for everyday use.

At the end of this module, you will be able to :

Create custom objects and properties.
Customize overviews.
Build contact and company information sheets.
Segment your data with smart lists.

Module 2: Mastering the Marketing Hub

Objectives: use HubSpot's marketing features to deploy, automate and iterate your acquisition campaigns.

At the end of this module, you'll be able to :

Build your marketing automation workflows.
Create and read campaign dashboards.
Use HubSpot marketing assets (CTAs, forms, mailings, etc.).
Maintain lead scoring to align marketing and sales.

Module 3: Mastering the Sales Hub

Objectives: use HubSpot's sales productivity and sales tracking tools to develop your revenues.

By the end of this module, you'll be able to :

Create, phase and automate your sales tunnels.
Create and read your sales dashboards.
Deploy automated, multi-channel outbound campaigns.
Maximize sales productivity (diary, tasks, quotes, etc.).

Module 4: Mastering the Service Hub

Objectives: offer a personalized customer experience, be responsive to requests and maintain your business relationships.

At the end of this module, you will be able to :

Create and automate your ticketing tunnels.
Deploy customer satisfaction and NPS surveys.
Offer a contact experience via chatbot.
Build a member access for your privileged customers.

Module 5: Mastering the Content Hub

Objectives: develop your conversion website on HubSpot, maintain it and align it with your CRM.

At the end of this module, you'll be able to:

Use the module library and drag & drop.
Develop semantic cocoons and manage inbound resources.
Integrate databases with HubSpot HubDB.
Customize your content's RGPD parameters.

Module 6: Mastering the Operations Hub

Objectives: guarantee the quality and completion rates of your data in HubSpot CRM.

At the end of this module, you will be able to :

Format your data using HubSpot workflows.
Monitor and control property usage rates by object.
Model your data models in HubSpot.
Understand the basis of integrations with third-party tools.

Module 7: HubSpot for Super Administrators

Objectives: find the structure of your organization chart in the HubSpot platform and ensure maximum security.

At the end of this module, you will be able to :

Customize dual authentication of your employees to HubSpot.
Customize user rights according to business line.
Include the notion of middle management in your applications.
Understand the different HubSpot seats (sales, core, etc.).

HubSpot training prices

Prices are adjusted according to your need to train one or more of your teams. Every training course includes the CRM fundamentals module. You can then choose whether you want to train your sales, ops, customer service or marketing teams. Costs vary according to the number of participants.

HubSpot CRM Training

from €1,225

We tailor our training courses to the teams you want to train. Marketing, sales, customer service or ops teams. Our training courses are tailored to each of their professions to maximize their productivity.

Request a quote

FAQ

Frequently asked questions about
HubSpot training

Who should attend?

Whether your company is already equipped with HubSpot or not, this training course is dedicated to all talents who want to perfect their use of this platform. We train sales, marketing and customer service teams. Whether you're a manager, an operative or a sales representative, we'll help you perfect your mastery of HubSpot software and increase your autonomy.

What training modules are available for HubSpot CRM?

Each training plan is customized according to the Hub your company owns, or that you plan to master.

We have a dedicated plan for :

Mastering the basics of HubSpot CRM
Use Hub Marketing
Perform with Hub Sales
Build customer loyalty with the Customer Service Hub
Distribute content with the Content Hub
Adopting HubSpot for Super Administrators

How long does a typical HubSpot training course last?

Depending on the modules you wish to develop with your teams, a training plan ranges from half a day to a full day for a group of up to 5 people. The timeframe then varies according to the number of employees to be trained and the type of Hub concerned.

Will we be self-sufficient after HubSpot CRM training?

That's our main mission! Our content, materials and modules are designed to transfer all HubSpot skills to your teams. With a mix of theory, real-life situations and questionnaires to validate what you've learned, we've done everything we can to help you become autonomous. After your training, your staff will be up and running on HubSpot CRM, and your Hubs will be fully equipped.

How is training assessed?

After each training module, a specific questionnaire is shared. This validates what has been learned, and provides a mastery score. Where there are gaps, personalized resources are shared to correct these areas of progress. A badge and official certification are issued to the talent concerned.

Why should I train on HubSpot with Make the Grade?

Make the Grade is a HubSpot partner agency with the highest level of partnership: Tier Elite. This guarantees that our experts have mastered all its functionalities. We have around thirty consultants officially certified by HubSpot. All have the know-how to integrate a CRM, optimize sales processes, deploy marketing campaigns and develop revenues from an existing customer base.

HubSpot recognizes our professionalism and has awarded us the "HubSpot Onboarding" accreditation. With this distinction, we have already delivered over 200 training courses.

My team already uses HubSpot CRM. Is it worth participating?

Of course you can! The level of individual and collective mastery evolves with each new arrival and departure. What's more, product updates are rolled out every day. That's why every HubSpot training plan is personalized and tailored to the level of your employees. For the best advice, we'll ask you for access to your partner portal. To carry out an audit of your usage. We complete this with an evaluation questionnaire, to identify your teams' priority expectations.

Can HubSpot training be tailored to the Hubs used by my company?

Absolutely. We adapt to your business needs. We can train your teams on the specific Hubs with which you are equipped. Or we can train you on all the Hubs, if you want your teams to adopt a holistic vision of the CRM platform. Let's discuss it, and we'll be able to guide you towards the best solution.

Do I need to know a lot about HubSpot to take the course?

No, our experts adapt to your level of expertise. If your team is just starting out with HubSpot, we'll make you self-sufficient. Or if you're already a seasoned HubSpot user, then we'll take your talents to the next level.

How does HubSpot CRM training work?

Our training courses can be held either online or in our offices. We can also bring one of our experts to your premises (travel expenses + accommodation not included).

Do you issue a certification?

Yes, once you've passed the questionnaire validating your skills, we'll give you a Make the Grade certificate. This will enable you to prove your skills on LinkedIn and in your current company.

Is this course accessible to people with disabilities?

People with disabilities can join our courses as long as they are able to use a computer independently. Our premises are accessible to all people with reduced mobility.

In the case of distance learning, our videoconferences generate live subtitles. In addition, all our sessions are recorded, transcribed and summarised using conversational AI.

If you have any questions about accommodating people with disabilities, please contact us on 02 30 88 03 63 and ask for Youssef Oubihi, our Disability Officer.