Portfolio of our design projects | Make the Grade

Sapians: website design for brand launch

Written by Admin | Feb 20, 2025 11:20:25 AM

Meeting their need for speed

To meet their main challenge, which was to have a page for the official launch of Sapians, the designers at Make the Grade worked on a home page that could easily evolve later on. A first modular version was proposed, and the page was developed in time. They also created motion designs for the home page to highlight the promise of Sapians simply. 

A slight evolution of the graphic charter

Despite the brief stipulating that we were to apply the graphic charter without evolving it, our designers were obliged to make a few modifications. The charter had been designed for print, so it had to be adapted for the web. 

An SEO-optimized, easy-to-use site

Once the mock-ups were complete, the development work began, with the aim of a malleable back-office for the marketing teams and maximally optimized SEO performance. Make the Grade developers provided Padok's teams with a tailor-made customization of their back-office. And they implemented all the SEO best practices such as Lazy Loading, code minification, etc.

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Site continuity after launch

Once the launch was over, the designers and developers set about building the entire future Sapians site.

To meet their need for a diversity of formats on the blog, the Make the Grade team proposed using the codes of a media outlet rather than a blog, so as to be able to combine articles, webinars and podcasts on a single page.

The results of creating the Sapians site

The results of creating the sapians.com website are as follows:

  • 30 modules designed and developed
  • 10 product page templates
  • A media created to combine all formats (articles, podcast, video, glossary and FAQ)
  • 9000 sessions within 4 months of going live
  • More than 10 leads per month over the 4 months following launch

As our customer was satisfied with the work carried out, he entrusted us with a second project to create a graphic charter and website, which you'll be able to discover shortly.