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HubSpot
Make the Grade is a HubSpot CRM partner agency, positioned as a digital strategy consultancy. Our mission is to help B2B and B2C companies acquire new customers and retain existing ones.
Our consultants are HubSpot-certified, and we master all HubSpot functionalities: Marketing Hub, Sales Hub, Services Hub, Operations Hub and Content Hub. From software integration to consulting and implementation support, we support your growth ambitions.
the platform
HubSpot's CRM platform provides tools for marketing, sales, customer service, web content management and operations management. Individually powerful products, which reach their full potential when used in synergy.
Since 2006, the software's mission has been to help companies around the world grow with confidence. Every feature of its CRM contributes to delivering a top-notch customer experience.
Historically, HubSpot has offered an automated marketing solution to develop targeted traffic and convert this audience into qualified contacts. Today, new tools have been added to cover the areas of sales and customer success.
Today, the benefits of using HubSpot are to act on all stages of a customer's life, from a single technology. HubSpot transforms a visitor into a lead, a contact into a customer, and a buyer into an ambassador.
HubSpot is a CRM software that centralizes your tools, your teams and your data. It enables you to align and manage all your marketing and sales activities, your website and your customer service. Let's take a closer look at HubSpot, the universe of needs it delivers.
The bonus point? Because your business, your budget and your stage of growth are unique, so is your HubSpot equipment. You're free to select the Hubs that meet your needs - the product range is 100% flexible.
Attract new customers and interact with them by creating relevant, personalized marketing content. The software offers all the essential functionalities for your marketing acquisition: campaigns, SEA, automation, emailing, lead scoring, lead nurturing, to name but a few.
Develop an efficient sales process to interact with your prospects and convert them into customers. You'll be able to control your business signatures, with dedicated tools: sales tunnels, transactions, task system, automated sequences, online quotation, electronic signature, appointment scheduling. We assure you, you'll be closer.
Forge lasting relationships with your customers, exceed their expectations, build loyalty and accelerate your company's growth. Your entire retention process becomes visible: NPS Score, satisfaction surveys, knowledge base, SAC ticket tunnel. Customer satisfaction is the mother of growth.
Create a website that adds value without having to manage systems. Aligning HubSpot CRM with your CMS is simply the best organization your company can adopt. The perfect operational response to align your marketing efforts with your sales force.
Synchronize your data with all your tools and automate internal processes for a frictionless customer experience. It's the secret of sustainable business: between bi-directional synchronization and custom field mapping, automatic data cleansing and data warehouse optimization have never been so accessible.
key figures
1.695
billion € in annual sales
7400
employees worldwide
158000
business customers active every day
retro-planning
Our CRM & RevOps consultants are certified and accredited by HubSpot itself. They are also trained in the most up-to-date growth methodologies on the market. Here are the 4 steps we take with you to implement HubSpot CRM with your teams.
01
02
03
04
We start from your priority business issues and audit your existing structure (marketing, CRM, sales, customer service, CMS, data governance) to guide you towards the HubSpot offering that's right for your company.
We define the technical prerequisites of the project and anticipate change management with your teams. Import and migration of contact and company databases, synchronization with the IT ecosystem, data governance policy, etc.
We customize the software and its hubs. Marketing (email templates, landing pages, CTAs, forms), CRM (sales tunnel, appointment diary, dashboards), Service (ticket management, satisfaction survey), etc. Then we deliver the specifications via synchronization of your ecosystem of tools, to feed the data at the heart of HubSpot CRM.
We welcome your teams, managers and internal departments to HubSpot. Then we support them on a daily basis in mastering and making the most of the tool. We look forward to a long-term relationship with our customers, and that's where we perform best.
hubspot partner agency
360° platform
Intuitive solution
Total customization
Cutting-edge support
The HubSpot suite supports you throughout the entire customer sales cycle. Its CRM is designed to meet the fundamental challenges facing companies:
Your talents save time and boost performance thanks to HubSpot's single information center for the customer experience:
It's not up to your business to adapt to HubSpot, it's up to its CRM to adapt to your business specificities:
The HubSpot community and its enthusiasts are legion, and for every technical question you may have, a quick, concrete answer awaits you:
the hubspot ecosystem
HubSpot CRM features a marketplace with applications that are synergistic with its features and Hub. What's in it for you? Optimize the impact of your technology suite in just a few clicks, according to your most precise growth needs. Here are the advantages offered by HubSpot's application marketplace:
Over 500 integrations selected for their power, ease of use, quality and security.
From third-party to native HubSpot applications, you're even free to develop, submit and market your own.
Easily find, understand and install applications in your HubSpot account to synchronize your data and enhance the customer experience.
Some useful and successful examples: Eventbrite, Shopify, LinkedIn Sales Navigator, Slack, Aircall, Livestorm, Google Ads, Zapier, etc.
G2 GRID
G2 Grid® rates software based on reviews gathered from a community of users, as well as data aggregated from the web and social networks. The result is a transparent snapshot of the market, based on the experience of your peers.
HubSpot's users are the best example of its power:
4.⅘
Average satisfaction across more than 9K reviews
63%
Small-Business and 33% Mid-Market
2nd
At the top of the CRM Cloud software rankings among over 800 solutions surveyed.
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Integration
Our partner agency HubSpot is officially accredited by the software to integrate it within companies. Our consultants deploy its automated marketing solutions, then manage customer relations and interactions while training company teams. Here's how we implement HubSpot with Make the Grade:
01
02
03
With our HubSpot tactical advice and specifications: this is a pivotal stage where we document, challenge and budget the best way to achieve your growth objectives through the use of the software.
Prepare to welcome your corporate teams, with HubSpot implementation and integration: this is where we adapt your IT ecosystem by setting up the CRM and synchronizing your existing technology stack.
Long-term continuity, with HubSpot training and customer support: our Growth Marketing, CRM & RevOps and front-end development centers of expertise welcome, coach and train your employees to use the HubSpot suite.
FAQ
HubSpot helps you meet your major business challenges: combating data silos, optimizing your software and technology costs, gaining visibility on audience engagement. All while combining ease of use, exemplary support and flexible pricing. Whatever your priority - increasing web visits and contact generation, marketing automation, lead nurturing, opportunity pipeline management, customer loyalty - you're in control.
HubSpot portal pricing can be customized according to the Hub selected (Marketing, Sales, Services, Content, Operations), the appropriate functionality, the volume of marketing contacts and the number of users. On average, this represents an investment ranging from several hundred to several thousand euros per month, depending on your specifications. The advantage is that there's an ideal bundle available, whatever your company's growth phase.
No, you're free to choose the ones that suit you at any time. Each HubSpot product is available individually: Marketing Hub, Sales Hub, Services Hub, Operation Hub, Content Hub. For each Hub, there are several price levels to choose from, depending on the features you wish to equip yourself with. You have the choice of combining several products according to your needs. That's how we build the CRM solution that's right for your organization.
For optimal, customized integration of HubSpot CRM, it takes between 4 and 6 weeks. This difference in timing depends on the Hub suite and the features selected. Once CRM has been implemented, your teams, managers and talent are up and running in 1 to 3 days. All this, supported by the training and coaching provided by our HubSpot consultants.
Yes, it's possible. Numerous official and native synchronizations already exist between HubSpot and the best-known applications (Salesforce, Quickbooks, Gmail, etc.). If your tool has an open, well-supplied API, we can also develop this data transmission, and our HubSpot full-stack developer experts can help you.
Yes, HubSpot CRM has an open and flexible API. Our developers can help you customize the synchronization of information flows with your third-party tools: marketing and SaaS software, ERP and business software.